Barry Cottle

Technology and entertainment executive with over 30 years of experience leading corporate strategy, driving digital innovation, enhancing business operations and significantly increasing revenue. Currently CEO at Scientific Games, a global leader in gaming technology and entertainment, offering the broadest and most integrated portfolio of land-based and digital game content, advanced systems, sports betting and professional services.
Prior to this, was CEO of Scientific Games’ Interactive Division, leading strategy and growth plans for digital and mobile platforms, doubling the revenue in two years, and guiding efforts to enter Sports Betting and iLottery markets through the NYX Gaming Group acquisition.
Previously served as Vice Chairman of Deluxe Entertainment and SVP of Technology at MacAndrews & Forbes – responsible for digital innovation, including Deluxe’s launch of Virtual Reality. Prior to that, was Chief Revenue Officer and EVP – Games for Zynga. Led corporate and business development, strategic partnerships, distribution, marketing and advertising. Also served as EVP – Interactive for Electronic Arts (EA) for five years. Grew EA’s mobile and online game division from approximately $140 million in yearly revenues to more than $600 million to become the worldwide market leader.
Earlier in career, served as Founder/CEO of Quickoffice; COO of Palm Computing; and Senior Vice President of Disney TeleVentures, a division of The Walt Disney Company dedicated to creating interactive online/TV experiences.