INNOVATION: Lightning Talks, Startup Pitches & Demos
Lightning Talks, Startup Pitches & Demos (5 Min Each)
PRESENTERS
- Video data and insights for today’s media companies and publishers
Presenter: David Dowd, VP of Customer Growth, Tubular Labs - GLOVE and BOOTS
Mario and Fafa (Damien Eckhardt-Jacobi and Vincent Bova), Glove and Boots - What is Native Advertising & Content Marketing and Why Should I Care?
Presenter: Mara Einstein, Author of Blacks Ops Advertising: Native Ads, Content Marketing, and the Covert World of the Digital Sell? - Building Conversational UI for Television
What’s Next After Siri, Alexa and Ok Google? So far most bot’s and voice UI have not truly offered a conversation UI, but been mostly focused on command-and-control e.g. “Tune to NBC” or “ Show free action movies”. With the latest developments in natural language processing and machine learning we can now start building truly conversational UI, where the user can get help with their needs and problems through a conversation with a bot. The big question is how do we develop these conversational UI’s so user feel they are truly personalized, smart and helpful enough to continue the conversation with these bots and get real value? Product innovator, Christian O. Petersen, who’s team at Comcast Silicon Valley Innovation Center is working on helping users decided what to watch tonight. Will take us through some of challenges and learnings of making bots that behave like a human, but think like a computer.
Presenter: Christian Petersen, Director of Product, Personalization & Personal Media, Comcast Silicon Valley Innovation Center