Biography
Jeff is currently Head of Gaming Partnerships for Google where he leads a team focused on analytics and monetization partnerships with the largest game developers in North America. Ê Jeff oversees new business and strategic partner management for clients utilizing Google Mobile App Analytics, AdMob and the DoubleClick technology stack to power their games.Ê He previously managed the monetization partnerships for large multimedia properties in the Media and Entertainment sector.Ê Jeff has been at Google since the DoubleClick acquisition in 2008 and is a 15+ year veteran of the online industry.Ê He holds a BS degree from Cornell University and got his MBA at NYU.
All session by Jeff Birnbaum
MONETIZING GAMES THROUGH FREE TO PLAY
11:45 am – 12:15 pm